Keynotes of Seamus Blackley and Warren Mills (Google) Announced For the Tenth Anniversary Edinburgh Interactive


London, United Kingdom (Sharewellnewswire.com) July 20, 2012 - Edinburgh Interactive announces keynote speakers for this year's 10th anniversary event!

Seamus Blackley's keynote "The Future of Fun" promises an informative and insightful discourse regarding the future we are launched into by the present we fail to understand, and the past we failed to get right.

The man behind Xbox will be amongst the headline acts at this year’s Edinburgh Interactive Festival.  Seamus Blackley will give a talk on ‘the future of fun’ at this year’s event, which will be his only European appearance this year.  As well as setting the proposal for Xbox, Blackey has also worked with Bill Gates and Steven Spielberg, designed and programmed video games, worked as the head of the Creative Artists Agency’s video game division and is currently president and founder of mobile and digital studio Innovative Leisure. 


 Joining Blackey on the bill is Google’s UK industry leader Warren Mills. His talk will discuss how users are interacting with their platforms across search, YouTube and mobile from pre-launch of a game to the arrival of DLC.  Mills joined Google from Bauer Media in October last year and works alongside games publishers and movie studio’s to develop advertising initiatives across Google’s network of mobile, social, YouTube and search options.

About Seamus Blackley:
Seamus Blackley has collaborated with Bill Gates and creatively with Steven Spielberg.  He worked on the experimental and theoretical physics team that discovered the Top Quark at Fermilab, and wrote the proposal for, assembled behind the team, and was the face of Xbox and the Xbox division of Microsoft.  He has designed, programmed, produced and written music for videogames, and has, as the founding head ofvideogames division of CAA, closed many hundreds of millions of dollars in console, PC, mobile and cloud based videogame deals, representing nearly every famous working game developer on Earth.  He is currently president and founder of Innovative Leisure, Inc.

For all questions relating to Media Contact for Seamus Blackley, Please contact

Iris Palacio:  Head of Public Relations 
irispalacio@gmail.com /  (Direct) 818 203 9510 (LA, California)

About Warren Mills :
Warren joined Google in October last year and is responsible for working with games publishers and movie studio's to develop integrated advertising solutions across search, YouTube, the Google display network, mobile and social. Previously Warren worked at Bauer Media as the head of games and entertainment working with brands such as FHM, Kerrang, Kiss and 4Music. At Bauer he was responsible for cross platform solutions across their range of print titles, radio stations, TV channels and digital properties.

Don't miss the Edinburgh Interactive 10th anniversary!  Get your tickets for £229 (+ VAT) booked via the website, click on book tickets. Reduced rates available for Scottish Developers; please see website for details.                                        

For all enquiries, please contact Alexa Turness, Edinburgh Interactive Event Director on +44 (0) 207 534 0580 or by email, alexa@edinburghinteractive.co.uk

About Edinburgh Interactive :  
In the energy charged setting of the Edinburgh Festival and Fringe, EIF will continue with its 10th year with a successful eclectic mix of presentations and debates relating to emerging trends and future gazing at the world of interactive media and entertainment. Edinburgh Interactive exists to explore and celebrate the social, creative and cultural building blocks of the interactive entertainment and media sectors.  Edinburgh Interactive does this with both a conference and a series of public events focusing on the skills and creativity of those working in the industry and the strong tradition of Scottish innovation. The event has consistently kept its agenda ahead of the game! www.edinburghinteractive.co.uk

Edinburgh Interactive Public day :    11th August:  Interested in video games? Want to know more about the video games industry or even how to make a game? Then the Edinburgh Interactive FREE public sessions are the place to be!  Come and experience a variety of FREE workshops available for children and adults.  Further workshop and session details can be found at www.edinburghinteractive.co.uk/public-program .  The register your FREE place, visit http://edinburghinteractivepublic.eventbrite.com/

Edinburgh Interactive Partners : Our partners include Nintendo, UKIE, MCV, Develop, Mobile Entertainment, Licensing.biz, Edinburgh City Council, Harbottle & Lewis, Edge, Scottish Daily Record and Scottishgames.net

Do you or your company fancy being added to the list; Edinburgh Interactive offers a variety of partnership opportunities, tailored to your requirements.  

If you would like to get involved with the event further, or just have a question, please don't hesitate to get in touch:

Alexa Turness 
Event Director - Edinburgh Interactive
Mobile:  +44 (0) 7990 522 004
Office:  +44 (0) 207 534 0580
Edinburgh Interactive
http://www.edinburghinteractive.co.uk/
alexa@edinburghinteractive.co.uk